Key Features of Academic Detailing: Development of an Expert Consensus Using the Delphi Method

Yeh JS, Van Hoof TJ, Fischer MA - American Health & Drug Benefits

  • Price, Value, and Access
  • Regulation and Clinical Evidence

Summary:

Using a three-round Delphi method with 20 academic detailing experts, researchers achieved 92% consensus agreement on key features of academic detailing, including focused clinician education, tailored messaging with feasible strategies, and specific skill sets for detailers to overcome barriers to behavior change. The consensus-derived template of general principles can serve as a useful standard for implementing and evaluating academic detailing initiatives.

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