Gowda V, Beall RF, Kesselheim AS, Sarpatwari A - Nature Biotechnology
The authors define and apply a systematic process for prospectively detecting product hopping. They distinguish between “soft” switches (relying on marketing to shift patients) and “hard” switches (discontinuing the original product), and argue that prospective identification of potential product hops could help policymakers and regulators intervene before patients and the health care system incur unnecessary costs.
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Costa E, Kesselheim AS - Journal of Law, Medicine, & Ethics
Kirby-Rivera L, Feldman WB, Kim M, Kosmopoulou G, Kesselheim AS, Tu SS - Journal of Law, Medicine, & Ethics
Eisenkraft Klein D, Kesselheim AS - Health Policy